Fashion Pakistan’s ‘Sew. Reap. Repeat’ campaign, in collaboration with Kiran Foundation, closed successfully last week. The campaign was aimed at planting a total of 100 trees, in different phases, for a greener and cleaner Karachi.

“Every tree that we have planted reminds me of my children of Lyari. May the children and the trees give shadow and peace to the community of Lyari,” said Sabina Khatri, Founder of Kiran Foundation.

The last of the 100 gulmohar trees were planted in the heart of Lyari by Mahira Miyanji, a Lyari native who is giving free education to the girls of Lyari.

Prominent personalities present at the closing ceremony included Sabina Khatri; CEO of Fashion Pakistan Council, Feri Rewanian; Chairman of Fashion Pakistan Council, Deepak Perwani; PPP Senator Sherry Rehman; Brand Manager Sunsilk, Rabia Aftab and other prominent individuals.

According to Feri Rewanian, “Through this initiative, we aimed at pitching in and doing our part towards a greener Karachi. Here’s hoping this will be the first of many more social initiatives on part of Fashion Pakistan.”

The tree plantation drive is expected to be the first of many and brought key stakeholders together for the better weather and environment cause.