Building a blog, writing and posting articles is one thing while increasing the blog traffic and maintaining it is quite another.

If you have ever wondered how you can increase your blog traffic, read these essential tips that will help you put your blog on the map.

1. Create content for targeted audience

The content of your blog will be the bait that attracts readers. You will need to figure out who is your targeted audience. Here is the list of questions you need to answer first to get a better understanding of your audience:

• What is their occupation?

• What common problems they might have and can you help them?

• What topics do they enjoy reading the most?

• What keeps them up at night?

An important thing you need to understand is how to make people come back to your blog, share your content and link to it. The format of content you create will play a critical role in getting 

2. Use proper headlines to get more clicks

The headline, or title of your blog post, has to capture the attention of potential readers. People may see it in their social media newsfeed or search results. Make sure you include the main keyword phrase that people could use when searching for the topic you are covering.

3. Organise your content, so it’s easier to read

You need to properly structure your content so that people can quickly scan through it. Use elements such as subheadline, bolded text, bullet points to optimise each post for both readers and search engines.

4. Have posts schedule and blog consistently

Creating a consistent schedule of posting on your blog helps your readers know when they can expect to hear from you again, whether it’s daily, weekly, monthly or even quarterly. The key to maintaining publishing consistency is to be realistic. Individual bloggers will find it difficult to create high-quality content on a daily basis. Start with weekly or bi-weekly posts and work your way up to daily posts, if that is your ultimate goal. Just don’t sacrifice quantity for quality.

5. Make your content SEO-friendly

When you’re working on SEO, you need to be aware of the existing factors that influence your ranking. These are elements that affect your ranking in either a negative or positive manner. There are two types of ranking factors: On-page and Off-page. To make your content SEO-friendly, you will have to pay attention to on-page factors.

Here is the list:

• Use keywords in title, description, and H1 tags

• Use SEO-friendly URLs

• Make a user-friendly layout, use H2 tags, bullets, etc.

• Use keywords in first 100 words

• Make your design responsive

• Optimize page loading speed

• Create long and original content

• Optimize images with SEO attributes (ALT tags)

• Use outbound links with quality and relevancy

To be continued…

Wanna be a blogger but don’t know how to? Fret not as we have some really workable tips to help you out. Email us your queries at: [email protected] or drop texts at: +92-322-6242582.

Happy blogging!