Youthquake

DICTION-IT!

Oxford Dictionaries’ Word of the Year 2017 has been judged as not only reflective of the ethos, mood, or preoccupations of the past year, but as having lasting potential as a word of cultural significance. Youthquake is defined as ‘a significant cultural, political, or social change arising from the actions or influence of young people’. As per statistics, the usage of this word saw a fivefold increase in 2017 compared to 2016, with most of its usage in June during UK’s general election. It was in September that the second, and largest spike in its usage was recorded. Diana Vreeland, editor-in-chief of Vogue, coined youthquake in 1965 – based on the pattern of ‘earthquake’ – to describe the youth-led fashion and music movement of the swinging 60s, which saw baby boomers reject the traditional values of their parents.

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