How to Turn Down a Billion Dollars


by Billy Gallagher

The narrative is familiar a young IT whizz invents an app that established industry billionaries offer to buy for an eye-bulging amount of money. Only here’s where it changes the offer is turned down. That’s what happened in 2013, when Mark Zuckerberg of Facebook offered Evan Spiegel US$3 billion for Snapchat. Today, the chat app is valued at as much as US$30 billion (at least that’s what Google is said to have offered for it last July). Billy Gallagher is a Snapchat insider and tells the story behind the creators with a pace that makes this a fast-paced page turner.